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Why is it important to have a blog in 2016?

by Josipa Štrok21. January, 2016

A blog is actually online marketing tool, a very powerful presentation and promotion of products and services. One of the very well-accepted marketing tool because of its efficiency and low cost. How is a business blog effective communication tool tells us the number of visits of known business blogs which daily attract over 10,000 visitors.

Blogging is an ideal way with minimal investment to attract more clients for your services or products. Users are encouraged to think about the values ​​that your company has, you give them expert advice and inspire them with incentive ideas. There is no better and more creative way to position yourself in the online world and stand out as unique. A Blog gives information on the more personal and intimate level, which guarantees better sales, full of regularly updated content, is leading to a large number of visitors, eventually you will establish a small virtual community gathered around your company, which can also serve as a good channel support.

writing blog featured

Blogs are more informal than it is permissible for the corporate website and on each post can induce emotions and cause the interaction of visitors. From major IT corporations that are closest to the blog as a medium, we learn that a corporate blog can be used to release trial balloons, but also to inform those parts of the audience, who speak “your language” and are generally in the minority and do not belong to the “general public “. In this way, through contact with people who work for the organization, it builds up in the public eye much warmer and more humane image. A blog allows the user to solve his problem but in terms of the community of other visitors who visit the blog, and then the employees who maintain the blog. Finally, the solution remains written, indexed by the search engines and available each subsequent who wanted to “ask a question”.

Finally, starting and maintaining a blog is not necessarily a task that will take up a lot of resources. There are numerous free or cheap blogging tools and services, and from the ranks of employees or the community of trust you will probably find someone who wants to volunteer or work for a small fee to maintain your blog. There are many more reasons to mention, but these are the most important. Blogs have achieved its quantitative peak and now turning towards the qualitative.

If you still do not have a blog, it’s about time to seriously consider it and start with writing your own soon. For this reason, we prepared some great professional blog templates to speedup the process:

Avocet – Responsive WordPress Blog Theme

a blog theme

Avocet by Super Avis is a beautiful responsive WordPress blog theme created for Business, Fashion, Travel, Lifestyle and Food bloggers. Designed with readability in mind, Avocet highlights what’s important – your content. Its clean lines, excellent typography and efficient use of space make your blog a pleasure to read and browse. Equipped with a host of useful features, Avocet takes blogging to a whole new level. All of this is enabled by a robust and extensively tested code. If that wasn’t enough, this efficient, effective and timely support system makes sure that you focus only on what’s important – creating your next big post! Preview and download here.

 

Master Corporate Multipurpose Ghost Blog

a blog theme preview

FEATURES: 4 different intros: parallax, parallax with slider, ken burns with slider, video. 2 blog types: list and masonry. FontAwesome icons included (250+ Icons). Responsive HTML5/CSS3 design. Animate any element when user scrolls: select any of 60+ effects. Working contact and newsletter form (requires PHP): it even supports Gmail accounts. Parallax effect. Wide design: 1170px. Built with Bootstrap 3 Mobile First. For PRO users: LESS files included. Clean and multipurpose design. Preview and download here.

 

Grand Blog | Responsive Blog Theme

Grand Blog Features

Grand Blog is a clean and minimal WordPress theme for Blog and Magazine web site. Built with the latest WordPress technology. Grand Blog support responsive layout so it looks great on all devices. It has predefined styling for blog posts which can be imported with one click. Preview and download here.

 

Uber Blog – Blog WordPress Theme

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Uber Blog is a grid-based, responsive, retina ready, post-format supporting, minimalistic Blog WordPress theme suitable for any kind of creative, personal or business use. It comes with a Theme Manager, Page builder, Front Page Manager and many other options. Importing the demo content with one click gets you going with Uber Blog in no time! Preview and download here.

 

Zero – Responsive Ghost Blog Theme

zero blog

Features: Responsive Ghost Blog theme. Multi-purpose. One column layout with hidden side menu. Big images and videos. Create your own creative website or blog magazine. Minimal design. Easy to use and customize with the Ghost admin. Clean blog with a strong focus on typography. Modern style. Supports landscape and portrait photography for photographers. SEO optimized and multi-page. Corporate design ideal for startup company or construction / loan industry. Display big HD videos and photos. Great for bloggers, small business, studio or agency. Coded according to the latest Ghost standards. Preview and download here.