Instagram is a social network that allows users to post photos and video content. Facebook as the most used network also received the ” rival ”, which was recently included sponsored ads in its offer. Advertising Agencies do not recommend advertising on social networks to anyone. Companies operating in the B2B market should not waste time or resources on advertising on social networks, on the other hand, companies oriented to end consumers can easily increase their identity by using social networks.
However, what is it that companies ensures greater success on Instagram? Why some companies should embrace Instagram instead of Facebook? The key factor is kind of [...]